Authority of the Media and Trust of the Audience

Emotions at Stake: Authority of the Media and Trust of the Audience is a research project to depict and assess how the Finnish audience views legacy and social media. It builds on two surveys conducted a decade ago by replicating key questions, elaborating on new issues, and deepening the analysis with qualitative focus group discussions. The project enables comparative outlooks of these timely and much-debated themes, authority, and trust in media, both over time and internationally. The project also entails an additional educational component (2020-2022): A research collaboration with students to study young people's experiences of trust in media. The project is a multi-disciplinary collaboration between the Media and communication studies and Political science at the Faculty of Social Sciences, and it is lead by Dr. Janne Matikainen, Docent, janne.matikainen@helsinki.fi. The project is funded by the Helsingin Sanomat Foundation.

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